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A Central Kentucky Auction Company

Over the past 25 years, the Gooch name has been setting the standard of excellence in the auction industry. At Gooch Auction Group, LLC we know the auction business! With our combined expertise and experience in the auction industry, we serve our clients well and we are devoted to making sure your selling at auction experience is hassle-free and profitable.

Gooch Auction Group is located in Central Kentucky and is owned and operated by Principal Auctioneer, Rony Jo Ballou. We have a dedicated team and each member brings a special skill to the table that will help maximize the value of your asset because no two clients are the same. 

Our team will go above and beyond to get your items SOLD at AUCTION, whether it's personal property, real estate, or commercial and industrial equipment. We will work hard on your behalf to get you the results you want to see! Gooch Auction Group customizes an auction marketing plan specific to what is being sold for every auction we manage.

Gooch Auction Group, LLC was founded and formed by the well-known and respected, Mike Gooch.

We are a full-service auction company. There is no auction house; we come to you! We conduct our auctions online and we come to you on-site and conduct a live auction.

What We Do 

  • Auction consultation

  • Auction preparation 

  • Organize items in the sale

  • Cataloging items in the sale

  • Taking photos of items in the sale

  • Set up the online auction

  • Loading items online for auction

  • Advertise auction 

  • Market specific items in the sale

  • Coordinate & run pick up day

  • Collect payments from customers

  • Set up on-site auctions

  • Provide tent if needed on-site

  • Provide chairs on-site


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